San Francisco: Popular online discussion forum Reddit is acquiring machine learning (ML) platform Spell for an undisclosed sum.
Founded by former Facebook engineer Serkan Piantino in 2016, Spell provides a cloud-based solution to let people run resource-intensive ML experiments without high-end hardware.
“Serkan and his team are doing well and we look forward to seeing how their abilities and talent will help us make Reddit simpler, richer and more relevant,” Pali Bhat, chief product officer at Reddit, said in a statement.
Spell will close access to new business customers amid the acquisition, TechCrunch reports.
Some team members will move to Reddit and work on ML projects, like how Reddit personalizes ad placements and keeps its communities safe.
Spell is “the best possible platform for anyone looking to develop powerful, reliable, and secure software using machine learning and AI,” according to its website.
Reddit recently launched its community fund program with an investment of $1 million.
The company said it has experimented with “community funds” to help the ideas and passions of the Reddit community come to life through financial support.
“Thanks to our experience, we funded 13 projects that the communities nominated. Projects included a comic book tournament, a community-designed musical artist billboard in Times Square, and a digital conference for history buffs,” the company said in a blog post.
The company had said it was inviting communities to submit ideas for projects, events and contests starting in June.
Reddit has also added the ability to search for comments for the first time to improve search results for its more than 50 million daily users.